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About Us
About Us
LA RIQUEZA GLOBAL HOLDINGS LIMITED is the Singapore company within the La Riqueza Global network. From Singapore, we support procurement teams, project managers and business owners with cross-border sourcing, supplier coordination and regional project delivery.
We act as an extension of your Singapore procurement function, connecting local commercial requirements with on-the-ground supplier management, quality assurance, export documentation and logistics coordination in China and across Asia.
Our work is built around clear communication, commercial discipline and reliable supply chains for Singapore and Southeast Asian projects.
Who We Are
LA RIQUEZA GLOBAL HOLDINGS LIMITED gives Singapore buyers a structured way to identify reliable manufacturers while managing quality, documentation, cost and delivery at scale.
Our Singapore team works directly with sourcing and quality-control specialists in China, supporting clients across construction, hospitality, commercial fit-outs and other project-driven sectors.
We support Singapore clients from supplier identification and technical alignment through sampling, production oversight, quality control, export documentation and consolidated delivery planning.
Our objective is simple: reduce procurement risk, improve visibility and help Singapore clients make better commercial decisions.
Our Mission
Our mission is to make regional procurement transparent, reliable and commercially efficient for Singapore businesses. We provide:
- Access to qualified manufacturers across China and Asia
- A structured sourcing, sampling and quality-control process
- Singapore-based communication and end-to-end project coordination
- Documentation and logistics coordination aligned with Singapore delivery requirements
We help Singapore clients source with confidence, manage risk and build dependable long-term supply relationships.
Our Culture
Customer-Focused
Every decision begins with the client. We communicate transparently, protect our clients’ interests, and prioritise reliability and consistency at every stage.
Market-Driven
We operate with a strong awareness of global supply chain movements, compliance requirements, and pricing dynamics, enabling us to provide proactive guidance to B2B buyers.
Innovative
We continuously refine how we source, inspect, consolidate, and deliver — adopting smarter operational approaches that enhance efficiency and visibility.
Global Mindset
Working across multiple countries and cultures, we value respectful communication, international standards, and culturally intelligent collaboration.
Together, these values allow us to deliver a high-trust, high-clarity sourcing experience for every client.
Our Singapore Team and Regional Network
China (Shanghai & Shenzhen)
Our China operations provide the factory sourcing, production oversight, quality control and export coordination that support projects managed through Singapore.
Liah Li
Export Sourcing Manager
Kamyu Shen
Export Sourcing Manager
Roger Chen
E-commerce Operations Specialist
Richard Luo
Assistant Manager
Odile Gao
Graphic Designer
Fraydon Ho
Export Logistics Manager
Stella Qiu
Administrative Support
Emilia Zhu
Administrative Support
Kristen Qiu
Administrative Support
Abby Zang
Finance Analyst
New Zealand Office — PODER DE RIQUEZA HOLDINGS LIMITED
PODER DE RIQUEZA HOLDINGS LIMITED supports New Zealand clients with locally coordinated sourcing and delivery, working within the wider La Riqueza network.
Keri Eastwood
Client Relationship Manager
Singapore Office — LA RIQUEZA GLOBAL HOLDINGS LIMITED
LA RIQUEZA GLOBAL HOLDINGS LIMITED is our Singapore client and regional coordination hub. The team manages enquiries, commercial communication, project workflows and delivery planning for Singapore and Southeast Asia.
Lee Heng Chuan
Operation Manager
Max Johnston
Liaison Officer - Asia Oceania
Kelvin Soh
Web & E-commerce Specialist
Ready to Start Your Project?
Partner with a Singapore-based procurement team backed by on-the-ground sourcing and quality-control support in China.
Contact our Singapore team or submit an RFQ to discuss your requirements.